Develop a press kit

Press kits give the media the ingredients from which they can craft a preview, review, or story about your art or your event. The more you have ready and organized beforehand, the quicker you can get your news out.

The key: whenever possible, show them the news.

Tell your media contacts what makes your event different and newsworthy. But be sure to be genuine. Cop the tone of a news article, not an ad.

Press Kit

• Anatomy of Press Release


• Electronic Press Kits for Musicians and Bands


• Recommended Books on Publicity Strategies

Media Contacts

• KC Press Contacts


• Performing Arts Media Contacts

Title: Voice, 2004 Artist: Carolyn Gangle